The Marketing Communications Officer will work closely with the Director of Marketing and Admissions and the Marketing & Communications Manager to support the development and implementation of the School’s marketing plan. The primary focus of this role is to tell the School’s story across multiple platforms, engaging prospective and current families, alumni, and the broader community. This key role will contribute to the school’s growth, visibility, and community engagement by creating content that fosters a connected and vibrant school culture.

Summary of Responsibilities

Content Development

• Create engaging, high-quality content for the school’s website, social media, weekly e-newsletter and publications highlighting pupil achievements, school facilities and current events.

• Day-to-day management of the School’s social media channels (Facebook, Instagram, LinkedIn and YouTube).

• Develop and maintain a content calendar, ensuring posts align with the school’s strategic goals and current events.

• Monitor social media performance, adjusting strategies to boost engagement and grow followers.

• Regularly update the school website to ensure it is engaging, user-friendly, and search engine optimised.

• Track website traffic and user behaviour to inform future marketing activity.

Brand Management

• Act as a brand ambassador, ensuring all marketing materials align with the school’s visual identity.

• Design marketing materials such as ads, brochures, posters, flyers, banners and branded merchandise.

• Liaise with external suppliers such as designers and printers to manage the production of marketing materials from the brief stage to completion.

Advertising and Campaigns

• Support the Marketing Communications Manager in delivering targeted marketing campaigns to attract prospective pupils, raise brand awareness, and increase the school’s presence in the local community.

• Track and analyse results of campaigns and provide data-driven recommendations to optimise future campaigns.

Photography and videography

• Capture high-quality photos and videos for use in promotional materials, event coverage and social media content.

• Maintain and update the school’s asset library ensuring it is up to date and accessible.

Events

• Support the Director of Marketing and Admissions in the organisation and promotion of events for prospective and current parents such as Open Days and assessment days.

• Support occasional evening and weekend events as required.

• Represent the School at external events (e.g. conferences, future school events, education shows).

Communications

• Produce the weekly e-newsletter and contribute to other publications, keeping the school community informed about news, events and accomplishments.

• Write and proofread copy and editorial content promoting the School.

• Write and enter submissions for school awards and listings.

General

• Assist as needed in administrative tasks e.g. process invoices and track budget spending

Safeguarding

It is the post holder’s responsibility for promoting and safeguarding the welfare of children and young persons for whom s/he is responsible, or with whom s/he comes into contact and to adhere to and ensure compliance with the School’s Safeguarding Policy Statement at all times. If in the course of carrying out the duties of the post, the post holder becomes aware of any actual or potential risks to the safety or welfare of children in the School s/he must report any concerns to the Head Master.

Merchant Taylors’ School is an equal opportunities employer and committed to safeguarding and promoting the welfare of children. This role will bring you into contact with children, you are expected to share this commitment. This post is exempt from the Rehabilitation of Offenders Act 1974. Applicants will be required to undergo child protection screening appropriate to the post, including checks with past employers and the Disclosure and Barring Service (DBS).

How we use your information

We will use the information which you provided, and which we collect from other sources (such as from references and from the Disclosure and Barring Service) for the following purposes: to assess your suitability for the role for which you have applied, to assess your suitability to work with children and to enable us to comply with our legal obligations (including safeguarding and promoting the welfare of children ).

Further information on how the School uses personal data is set out in the School’s Staff Transparency Notice, which can be found on the Vacancy page of the School Website.